SixEmotions Achieves 5x ROI in 30 Days with Grafema's AI Sales Agent

May 11, 2025

Green Fern

Overview

Industry: Premium Transportation
Location: Portugal
Company Size: Small-to-mid business (SMB)
Use Case: B2B lead generation and deal acquisition in the premium mobility space
Core Metric: 5x return on investment in the first month


What SixEmotions Wanted

SixEmotions offers premium transportation services for events, corporate clients, and VIP guests. Known for their focus on reliability and discretion, the team wanted to grow their customer base — but without hiring SDRs or expanding their team.

Their goal was to break into new verticals, particularly hotels and event companies in Portugal, and test whether outbound sales could be a scalable acquisition channel.

But like many small businesses, SixEmotions faced a challenge:

  • Their team lacked time and bandwidth to do manual prospecting

  • They had no internal sales infrastructure

  • They wanted results fast — without getting locked into complex CRM tools or outreach software

They needed a way to get warm, qualified B2B leads without lifting a finger.


The Challenge

Before Grafema, all new business came through referrals or inbound interest. There was no consistent outbound process.

Attempts to reach out to hotels or event agencies manually had poor results — too time-consuming, inconsistent follow-up, and hard to measure impact.

To make outbound work, SixEmotions needed:

  • A done-for-you solution

  • High personalization for each segment

  • Rapid feedback on what works

They didn’t want tools. They wanted outcomes.


The Solution

SixEmotions partnered with Grafema to hire an autonomous AI sales agent — trained on their brand, goals, and ideal customer profile.

Grafema handled:

Targeting
  • Segment 1: Event companies in Portugal (targeting Event Managers)

  • Segment 2: Hotels (targeting Operations Directors and Purchasing Managers)

Outreach
  • Multiple message approaches were tested

  • Copy was dynamically personalized based on target information and online presence

  • No manual input was needed from SixEmotions

Automation
  • 100% hands-off process

  • Grafema’s system sent emails, handled replies, identified interest, and delivered deal opportunities to SixEmotions


The Results

Within just 30 days, SixEmotions saw a return on investment of 5x, driven entirely by Grafema’s autonomous outreach. Without needing to hire sales reps, configure complex tools, or lift a finger, they generated meaningful B2B conversations that converted into revenue.

The outcome validated not only the efficiency of Grafema’s AI-powered approach, but also the viability of outbound sales as a scalable acquisition channel for their business.


Why It Worked

  • Smart targeting: Focused only on companies likely to need high-end transportation

  • Personalized messaging: Emails felt human, not automated — increasing reply and conversion rates

  • No workload: The SixEmotions team focused on service delivery while Grafema handled outreach from end to end


The Impact

For SixEmotions, this wasn’t just about closing deals, it was proof that outbound can work without a sales team.

They validated a scalable, repeatable acquisition channel in just 30 days. The 5x ROI gave them the confidence to explore new verticals — and reinvest in additional campaigns.


What’s Next?

Following the successful pilot, SixEmotions is expanding its reach to different targets in new regions. Grafema will continue powering their prospecting autonomously — no hiring required.